How focusing on quality leads increased UNICAFs efficiency and conversion

“Sqore has been a wonderful partner to work with, giving us great ROI and delivering results above expectations. It is by far the channel that yields the best lead to application and subsequently enrolment ratio. If you’re looking for quality leads to convert, Sqore is the way to go.”
George E. Kyriacou
Digital Marketing Manager UNICAF

UNICAF University

UNICAF’s aim is to become the biggest online university in the world. To achieve this goal, they realized that needed to up their game in student recruitment, generating more leads, converting them to applications and subsequently to enrollments. With pressure mounting, they sought an out-of-the-box solution that could help them achieve their targets.

Program
Multiple, for UNICAFs Scholarship programme and University of South Wales

Market
Global

Challenge
Provide top converting leads from difficult markets

Result
51,7% conversion of quality leads to applications as of February 2018

Download the entire case study to learn how it was done

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